RHG_Hero-80

Radisson Hotel Group

STRATEGY & EXPERIENCE

Radisson
Hotel Group

STRATEGY & EXPERIENCE

Radisson Hotel Group is one of the top 10 hotel management companies globally, boasting a portfolio of more than 1400 hotels across every continent. Today, the group manages eight different brands, each targeted to a specific audience segment, and occupying a distinct space in the market. We have acted as global strategic brand advisors since 2012, driving ongoing brand and business initiatives across the group’s full portfolio of hotel brands.

Our work has had an impact on marketing, business development and HR, both at a global and hotel level. We have covered everything from strategic support all the way to creating campaigns, developing brand assets and training staff in delivering on-brand experiences.

+

increased brand awareness across the portfolio

+

increased number of hotels joining the portfolio

We have concepted, designed and created a number of innovative experiences for the Group including an in-room wellness concept and a spa concept

We have concepted designed and created a number of innovative experiences for the Group including and in-room wellness concept and a spa concept

Performance-Pool_crop

"Working with BrandCap has and continues to be a pleasure. The team are incredibly professional, easy to work with, and totally dedicated. They bring creativity, inspiration, and ingenuity into everything they do and exceed expectations, time after time. BrandCap is a truly refreshing agency to work with."

“Working with BrandCap is a real pleasure. Across a large number of initiatives, the team have been instrumental in our growth journey. From helping shape our strategic direction to reinvigorating our values, they have quickly understood our business and helped to ignite what makes us special. They are strategically rigorous and highly effective, but always bring an extra level of energy, imagination and creativity to their work."

“Working with BrandCap is a real pleasure. Across a large number of initiatives, the team have been instrumental in our growth journey. From helping shape our strategic direction to reinvigorating our values, they have quickly understood our business and helped to ignite what makes us special. They are strategically rigorous and highly effective, but always bring an extra level of energy, imagination and creativity to their work."

“Working with BrandCap is a real pleasure. Across a large number of initiatives, the team have been instrumental in our growth journey. From helping shape our strategic direction to reinvigorating our values, they have quickly understood our business and helped to ignite what makes us special. They are strategically rigorous and highly effective, but always bring an extra level of energy, imagination and creativity to their work."

Rose Anderson, VP Branding, Radisson Hotel Group

Fire place_01 DUSZR_GBC_WEB

“I have had the pleasure of working with BrandCap over the last few years on brand strategy and concept development projects. Their expertise and innate ability to create distinctive, forward thinking brand programmes with unique hallmarks is unparalleled and helps set us apart.”

“Working with BrandCap is a real pleasure. Across a large number of initiatives, the team have been instrumental in our growth journey. From helping shape our strategic direction to reinvigorating our values, they have quickly understood our business and helped to ignite what makes us special. They are strategically rigorous and highly effective, but always bring an extra level of energy, imagination and creativity to their work."

“Working with BrandCap is a real pleasure. Across a large number of initiatives, the team have been instrumental in our growth journey. From helping shape our strategic direction to reinvigorating our values, they have quickly understood our business and helped to ignite what makes us special. They are strategically rigorous and highly effective, but always bring an extra level of energy, imagination and creativity to their work."

“I have had the pleasure of working with BrandCap over the last few years on brand strategy and concept development projects. Their expertise and innate ability to create distinctive, forward thinking brand programmes with unique hallmarks is unparalleled and helps set us apart.”

Kristin Marchiafava, Director, Branding, Radisson Blu

Kristin Marchiafava, Director, Branding, Radisson Blu

Conversations spark ideas. Let’s talk.

Conversations spark ideas. 
Let's talk.

London

London

Northburgh House
10 Northburgh St
London
EC1V 0AT

+44 (0)20 7780 7600

Northburgh House
10 Northburgh St
London
EC1V 0AT

+44 (0)20 7780 7600

New York

New York

19 W 21st St
Suite 701
New York
NY 10010

+1 347 779 2595

19 W 21st St
Suite 701
New York
NY 10010

+1 347 779 2595

Hong Kong

Hong Kong

30/F One Island South
2 Heung Yip Road
Wong Chuk Hang
Hong Kong

+852 9498 5998

30/F One Island South
2 Heung Yip Road
Wong Chuk Hang
Hong Kong

+852 6200 4281