GEMS Education

GEMS Education

GEMS Education

GEMS is a global advisory and educational management firm, and the largest operator of kindergarten-to-grade-12 schools in the world. The business came to BrandCap with ambitious international expansion plans to deliver new schools in different markets.

In collaboration with their team, we created a brand strategy and identity that is helping fuel these growth plans. Extensive stakeholder research, analysis of the current brand components, brand architecture and executional approach enabled us to develop a recommendation that is robust, flexible and that suits the needs of global business units, as well as the schools portfolio delivering the brand experience.

The visual identity helps GEMS to stand apart from the vaunted education establishment – reflecting its true warmth, entrepreneurialism and a real-world focus.

GEMS is a global advisory and educational management firm, and the largest operator of kindergarten-to-grade-12 schools in the world. The business came to BrandCap with ambitious international expansion plans to deliver new schools in different markets.

 In collaboration with their team, we created a brand strategy and identity that is helping fuel these growth plans. Extensive stakeholder research, analysis of the current brand components, brand architecture and executional approach enabled us to develop a recommendation that is robust, flexible and that suits the needs of global business units, as well as the schools portfolio delivering the brand experience.

The visual identity helps GEMS to stand apart from the vaunted education establishment – reflecting its true warmth, entrepreneurialism and a real-world focus.

GEMS is a global advisory and educational management firm, and the largest operator of kindergarten-to-grade-12 schools in the world. The business came to BrandCap with ambitious international expansion plans to deliver new schools in different markets.

In collaboration with their team, we created a brand strategy and identity that is helping fuel these growth plans. Extensive stakeholder research, analysis of the current brand components, brand architecture and executional approach enabled us to develop a recommendation that is robust, flexible and that suits the needs of global business units, as well as the schools portfolio delivering the brand experience.

The visual identity helps GEMS to stand apart from the vaunted education establishment – reflecting its true warmth, entrepreneurialism and a real-world focus.

GEMS is a global advisory and educational management firm, and the largest operator of kindergarten-to-grade-12 schools in the world. The business came to BrandCap with ambitious international expansion plans to deliver new schools in different markets.

In collaboration with their team, we created a brand strategy and identity that is helping fuel these growth plans. Extensive stakeholder research, analysis of the current brand components, brand architecture and executional approach enabled us to develop a recommendation that is robust, flexible and that suits the needs of global business units, as well as the schools portfolio delivering the brand experience.

The visual identity helps GEMS to stand apart from the vaunted education establishment – reflecting its true warmth, entrepreneurialism and a real-world focus.

GEMS is a global advisory and educational management firm, and the largest operator of kindergarten-to-grade-12 schools in the world. The business came to BrandCap with ambitious international expansion plans to deliver new schools in different markets.

In collaboration with their team, we created a brand strategy and identity that is helping fuel these growth plans. Extensive stakeholder research, analysis of the current brand components, brand architecture and executional approach enabled us to develop a recommendation that is robust, flexible and that suits the needs of global business units, as well as the schools portfolio delivering the brand experience.

The visual identity helps GEMS to stand apart from the vaunted education establishment – reflecting its true warmth, entrepreneurialism and a real-world focus.

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“BrandCap have been a true partner with us for our brand-building initiative. They have provided strong strategic insight which has combined our future ambitions with our 50+ year heritage. They have worked with our entire executive team to guide them on the importance of investing in the brand. No mean feat in a highly traditional sector. We are excited to continue working with them.”

 

“BrandCap have been a true partner with us for our brand-building initiative. They have provided strong strategic insight which has combined our future ambitions with our 50+ year heritage. They have worked with our entire executive team to guide them on the importance of investing in the brand. No mean feat in a highly traditional sector. We are excited to continue working with them.”

“BrandCap have been a true partner with us for our brand-building initiative. They have provided strong strategic insight which has combined our future ambitions with our 50+ year heritage. They have worked with our entire executive team to guide them on the importance of investing in the brand. No mean feat in a highly traditional sector. We are excited to continue working with them.”

“BrandCap have been a true partner with us for our brand-building initiative. They have provided strong strategic insight which has combined our future ambitions with our 50+ year heritage. They have worked with our entire executive team to guide them on the importance of investing in the brand. No mean feat in a highly traditional sector. We are excited to continue working with them.”

 

“BrandCap have been a true partner with us for our brand-building initiative. They have provided strong strategic insight which has combined our future ambitions with our 50+ year heritage. They have worked with our entire executive team to guide them on the importance of investing in the brand. No mean feat in a highly traditional sector. We are excited to continue working with them.”

Claire Chappell, Group Marketing Director

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EC1V 0AT

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New York
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