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Experience Travel Group

STRATEGY & EXPERIENCE

Experience Travel
Group

STRATEGY & EXPERIENCE

Experience Travel Group

STRATEGY & EXPERIENCE

Experience Travel Group is a luxury adventure holiday company for people who truly value experiences you won’t find in a typical holiday brochure. Working closely with their team, we created a new identity and tone of voice, conveying the premium nature of the service, whilst maintaining approachability and excitement. The new identity heroes what their customers value most, the destinations themselves, in stunning photography we art directed across Asia.

The identity, photography and new tone of voice were executed across channels in a unifying proposition we also developed – Travel Curious – and a refreshed website added the final piece to a newly beautiful customer journey.

Since launch, ETG have since had record breaking results and an exceptionally exciting future.

Group 1

We directed a photo shoot across Asia that captures
what the unique ETG experiences feel like

A photo shoot across Asia to captures what the unique ETG experiences feel like

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Group 2
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We designed a brochure that captures the incredible stories
of the people and places behind the locations

We designed a brochure that captures the incredible stories of the people and places behind the locations

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Conversations spark ideas. Let’s talk.

Conversations spark ideas. 
Let's talk.

London

London

Northburgh House
10 Northburgh St
London
EC1V 0AT

+44 (0)20 7780 7600

Northburgh House
10 Northburgh St
London
EC1V 0AT

+44 (0)20 7780 7600

New York

New York

19 W 21st St
Suite 701
New York
NY 10010

+1 347 779 2595

19 W 21st St
Suite 701
New York
NY 10010

+1 347 779 2595

Hong Kong

Hong Kong

30/F One Island South
2 Heung Yip Road
Wong Chuk Hang
Hong Kong

+852 9498 5998

30/F One Island South
2 Heung Yip Road
Wong Chuk Hang
Hong Kong

+852 6200 4281