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– Invested in Growth

BGF (‘Business Growth Fund’) is the UK’s most active investor in growing businesses. Set up in 2011 with £2.5bn to invest in businesses with turnovers between £5m-£100m, they have since backed close to 200 companies.

Like the companies they support, BGF knew they had to keep evolving to stay ahead. Shifting from start-up to scale-up, BrandCap was invited to support BGF with refreshing the brand identity. The new brand reflects their leadership position and expanded offer and scale. It also highlights the distinctive investment approach and culture that sets them apart from other funding providers.

Our new identity is bold and emotive, designed to take our brand profile to the next level and reflect our deep-seated belief in being truly invested in the success of the companies we support.

Stephen Welton, CEO, BGF